Scanner price error - the item free, or $10 off

Competition Bureau Canada

When an item without a price tag scans higher than the displayed shelf price at a participating retailer, the Scanner Price Accuracy Voluntary Code gives you the item free if it is priced under $10, or $10 off if it is priced higher. The Competition Bureau endorses the code; the Retail Council of Canada runs it on behalf of participating retailers.

The catch: It is voluntary and it is not law. Outside Quebec the code binds only retailers who have signed up to it, and a store that has not is entitled to simply correct the price and charge you the lower one. Quebec is a different regime entirely - a mandatory provincial price-accuracy policy with a $15 threshold rather than $10 - so anything written about this has to branch on province rather than state a single national rule. You have to notice at the till: once you have left, the shelf label is gone and so is the evidence.

Sources

At a glance

Worth
$10
Effort
About 2 minutes
Time to money
Right away
How it arrives
Account credit
How often
Unknown
Proof needed
None
Where
Canada
Last checked
15 August 2026